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100+ Mental Models For Business By FWMBA

The business world is extremely noisy. 

So how do we make sense of it? 

The path ahead for better decision-making for many is about using complex models and searching for more data. However, there is also another approach.

That is about reducing complexity, by using mental models for business.

What mental models/frameworks will be treated in the ebook?

Below the complete list:

  • 3C’s Model
  • 4 Ps Marketing Mix
  • 7 Ps Of Marketing
  • AIDA Model
  • Anchoring (price anchoring, anchoring effect)
  • Ansoff Matrix
  • Backward chaining
  • Balanced scorecard
  • Bandwagon Effect
  • Barbell Strategy
  • BCG Matrix
  • Benchmarking
  • Blitzscaling
  • Blue Ocean Strategy
  • Blue Sea Strategy / Minimum Viable Audience
  • Bootstrapping
  • Bounded Rationality
  • Bowman’s Strategy Clock
  • Brand Awareness
  • Brand Equity
  • Brand positioning
  • Bullseye Framework
  • Bundling
  • Business Model Canvas
  • Circle of Competence
  • Comparable Analysis
  • Competency Framework
  • Competitive Profile Matrix
  • Competittive Advantage
  • Coopetition
  • Coupling
  • Crowding Out Effect
  • Decoupling
  • Design Thinking
  • Diffusion Of Innovation Theory And Technology Adoption Curve
  • Disintermediation
  • Dunning Kruger Effect
  • Dupont Analysis
  • Dynamic Pricing
  • Economies of Scale / Diseconomies of Scale
  • Engines Of Growth
  • EVP
  • Experience Curve
  • Feynman technique
  • First vs. Last Mover Advantage
  • Fishbone Diagram (Root Cause Analysis)
  • Flywheel and platform business models
  • FourWeekMBA Business Model Tool
  • Freemium and Feeterprise
  • Gamification
  • GAP Analysis
  • GE McKinsey Matrix
  • Growth Hacking
  • Guerrilla Marketing
  • Horizontal Integration
  • Inbound Marketing
  • Influencer Marketing
  • Kaizen
  • Kanban
  • Lindy Effect
  • Market Segmentation
  • Marketing Mix
  • Marketing personas
  • Maslow's Hierarchy of Needs
  • Maslow’s hierarchy of needs
  • McKinsey 7s Model
  • Michael Porter’s Diamond Model
  • Microniche
  • Multi-Level Marketing
  • MVP
  • Net Promoter Score
  • Network Effects
  • New Product Development
  • Occam's Razor
  • OKR
  • Open Innovation
  • Partnership Marketing
  • PESTEL
  • Pirate Metrics
  • Porter Generic Strategies
  • Porter's Five Forces
  • Porter’s Value Chain Model
  • Problem/Solution Fit
  • Product/Market Fit
  • Reintermediation
  • Relationship Marketing
  • Sales Funnel
  • Scenario Planning
  • Scrum
  • Situation Analysis (5Cs)
  • Switching Costs
  • The Experience Curve
  • Tipping Point Leadership
  • TQM Framework
  • Transitional Business Models
  • Triple Bottom Line (TBL)
  • Unbundling
  • Unique selling proposition
  • Vertical Integration
  • VMOST
  • VRIO
  • Webrooming / Showrooming

How does it work?

You reserve your copy here, but the payment will be processed only when the book launches (by the end of October)).

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100+ Mental Models For Business By FWMBA

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