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The Airline Digital Index (ADiX)

Digital transformation is arguably the greatest threat to well-established companies in a variety of industries. The airline sector is no exception. We wanted to know:

Which airlines are best preparing themselves for a digital future?

Driven by our mission to provide unconventional, data-driven market research that you won’t find anywhere else, we developed:

The first-ever purely data-driven Airline Digital Index (ADiX). 

The methodology developed constitutes a new way of conducting digital benchmarking between organizations in the aviation sector and beyond.

The ADiX benchmarks the digital performance and maturity of the 26 leading airlines from Europe and the Americas on the basis of 38 quantifiable metrics across four major categories:

  • Digital Organization
  • Digital Strategy
  • Digital Product
  • Digital Engagement

Download the ADiX to get insight into the digital performance of these airlines: 

Air Lingus / Air Canada / Air France / Alaska / American Airlines / British Airways / Brussel Airlines / Delta / EasyJet / Eurowings / Iberia / JetBlue / KLM / Latam / Lufthansa / Norwegian / Ryanair / SAS / Southwest / Swiss / TAP Portugal / Turkish Airlines / United / Vueling / WizzAir. 

Have we not persuaded you yet? You can also download a preview of the report on the top. 

Disclaimer: We charge an amount of $499 excluding taxes. Depending on your country of purchase, the final amount you pay might differ according to the respective tax regulations in your country. 

In case of questions or further actions, you can contact us at hello@travelandmobility.tech

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  • Size26.3MB
  • Length50 Pages


The Airline Digital Index (ADiX)

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