While Netflix dominates the VOD universe, there's a growing set of ad-supported VOD apps and platforms that are starting to see real traction, both in terms of viewers and advertisers. This panel will look at the advantages these digital platforms can offer in terms of ads that are more targeted, more interactive and more easily measured, and talk about who is doing it right, what they're doing, what's in it for advertisers, and what's in store for the future of this rapidly growing sector. Panelists include:
- Manny Berrios, CTO, BrightLine
- Tal Chalozin, CTO, Innovid
- Jessica Hindlian, Head of Advanced TV/Video, LiveRamp
- Brett Hurwitz, Business Lead, Advanced TV, Oath
- Alan Wolk, Co-Founder/Lead Analyst, TV[R]EV (Moderator)
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