The Brand-Building Toolkit for Luxury / High-end Cultural & Creative Brands consists of a modular system of brand-building templates including the Strategic Triangle Template, the Brand-Building Canvas, the Brand-Self-Seven, the Brand Vision Template, Brand / Product Profiler, Customer Persona Template, Empathy Map, Brand Culture Template, Brand Lifestyle Octagon, Brand Personality Template, Big Five Luxury Brand Personality Questionnaire & Spider chart, Brand Relationship Roles Template, Brand Tone of Voice Slider, Brand Voice Chart, Customer & Brand Touchpoint Wheel, Customer Journey Map, Brand Touchpoint Map Template, and the Brand Expression Templates.
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