Web Designer Essentials

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Starting up a freelance Web design business is both exhilarating and frightening. Your head spins with all sorts of questions such as:

Will I be able to find enough clients?
Will I make more, or at least as much as my full-time job?
How much should I charge my clients?
Will prospects hesitate to take me seriously as a freelancer?
How do I manage my clients, their projects and still find time for marketing and promoting my business?

Relax. Every freelance Web designer asked the same questions, along with experiencing the same apprehensions and fears. It’s a normal part of starting a business. Just don’t end up living on Anxiety Avenue.

will help you stabilize and grow your freelance business – the right way. Let those other Web designers go through the headaches, typical novice mistakes and traps. You can do better.

contains business forms, questionnaires, calculators and spreadsheets you’ll use for every project. I developed these forms over many years as both a print-based graphic designer and a Web designer. Many years means about 30. During that time I made my share of dumb mistakes. I also watched as other freelancers made the same mistakes and landed flat on their faces. is your chance to avoid a skinned nose. As we all know, a skinned nose never makes a good impression.

So, you’re thinking, “What’s in Essentials?” Good question. Here’s the answer.

Essential Forms

Acceptance of Proposal Form
Project Follow Up Questionnaire
Change Order
Prospect Qualifying Questionnaire
Non-Disclosure Agreement (Short form)
Standard Terms For Website Design
Web Design Agreement (Long form)
Website Design Client Questionnaire

All forms are Word docs and completely editable to meet your specific needs. These forms can be used as is or formatted in your favorite page layout application such as InDesign, Quark or Scribus.

Essential Proposal Template

Sample Website Design Proposal

The Sample Website Design Proposal is one of my most popular documents for freelance Web and Graphic Designers alike. Included are a pdf of a proposal (that won the gig) and a Word template you can easily adapted for your needs. Dress it up in InDesign then blow your prospect's socks off.

Essential Calculators & Spreadsheets

Hourly Rate Calculator
Qualifying Prospects Worksheet
Web Design Project Estimator
Web Design Project Management Spreadsheet

Here’s your chance to gain 30 years of experience with a simple click of your mouse. Okay … you might need more than one click, but it’s still pretty simple.

You’ll also save an enormous amount of time developing your own forms or searching online for forms you can modify. Time is money. When you spend an hour it’s gone. As for money, if you do the right things, you can (and will) make more money.

Consider this, if helps you land just one client or helps you to keep from losing one, has probably more than paid for itself. Paying for itself over and over again is likely more the case. If it doesn't, then you may need it for the alone.

Take control of your freelance Web design business and order your today! You’ll be glad you did, as will your bank account. So will your prospects, clients, significant other, friends and relatives and your pet. But most of all, you’ll thank yourself.

I want this!

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