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    05/18

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      $65

      TVOTSF2018 - Creators in Crisis: Whither Social Video?

      This session will explore the future of social video, and of social-video creators, as the medium both evolves from its origins in user-generated content to play an increasingly important role in the distribution and monetization of professional-quality programming, and continues to be a massive market for advertising. Among other things, panelists will explore the ways in which YouTube and other social-video platforms are becoming venues for tentpole entertainment properties; the implications of social video's ongoing evolution--both positive and negative--for creators; the impact on creators of YouTube's new "advertiser-friendly content guidelines" and of the new eligibility requirements for its Partner Program that were unveiled earlier this year; emerging strategies that are available to social-video creators for distributing, promoting and monetizing their content in light of these new policies; and more. Panelists include:

      • Mike Chen, Host, "Strictly Dumpling"
      • Lloyd Dixon, Analyst, nScreenMedia (Moderator)
      • Rob Gabel, CEO, Tubular Labs
      • Glenn Ginsburg, SVP of Global Partnerships, The QYOU
      • Peter Soldinger, Senior Director of Creative Strategy, Fullscreen

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      • Size 122 MB
      • Duration 53 minutes

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      TVOTSF2018 - Creators in Crisis: Whither Social Video?

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      05/18

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