Enterprise Digital Asset Management: A Guide For IT Professionals

Written for IT professionals who have been tasked with the implementation of a Digital Asset Management system. This report is a comprehensive examination of all the major issues to consider. It is divided into two sections: an overview of the opportunities DAM offers and detailed information about how to manage DAM implementation.

The first part covers practical advice on issues such as proxy generations (previews of assets), workflow, systems integration, copyright compliance and metadata schemas. The second implementation considers how much to in-source as opposed to outsource, including the options available for using open source solutions as well as SaaS/Cloud DAM; the project team you may need to assemble, hosting and support as well as an extensive section on scalability and architecture. The full list of topics covered includes:

Proxies and the ability to represent assets

Searching assets from a single repository

Localised supply & centralised distribution of digital assets

Workflow for ensuring assets are checked before and after release

Licensing management & copyright compliance

Comparing outsourced with in-sourced options

Selecting DAM system vendors

Assembling the DAM project team

Hosting, support and maintenance

Enterprise technology considerations

DAM architecture and scalability

Training and change management