A lightweight report template you can use to present your illustrated UX competitor analysis findings. Designed to easily take people through your key discoveries, this is a report your stakeholders and clients will find easy to read, for designers who like to work in a lean way.
There are 12 pages including:
- A cover sheet;
- Report introduction;
- Contents list;
- Competitor site list;
- Section introduction;
- Sheets for key findings within each section, with space for screenshots;
- Client recommendations;
- End sheet.
Set out in Keynote and available as a Google Slides presentation, you can customise the master slides as well as the content to create a report that looks as you wish.
It can be awkward to know how to explain what competitor websites are doing—this framework will give you a solid structure.
This template has come from many years of UX consulting experience, and from a need to make something that is both quick to put together and for clients to be able to digest the important findings. This is what I use with my clients on a regular basis.
You will receive the Keynote template as a downloadable file and a link to the Google Slides presentation.
PLUS! I've also recorded a 12 min screencast video where I walk through the template so you can learn how to get the most out of it. Includes my tips on creating a great report. You'll get a private link to it on Youtube.