Ideal for a plane or train travel: it takes less than 60 minutes to read! Written for eventplanners, usefull for anyone interested in getting better at Social Media.
This book is about striking up a meaningful conversation with potential meeting participants across the world. It is about sharing the experience that is Social Media. Because ultimately the meetings & events industry is all about sharing experiences; and so is Social Media.
Gerrit Heijkoop uses lateral thinking to approach Social Media in an entirely new way, changing the face of advertising and allowing you to connect with your delegates in a way that will benefit your business.
This book tackles everything from social identity to hashtags; staffing issues to storytelling. From a strategical level straight down to a hands-on checklist for your next event.
You will run better events with Social Media starting tomorrow!
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