The Construction Marketing Ideas book provides insights and practical suggestions for effective marketing for the architecture, engineering and construction industry. It takes an interdisciplinary approach, providing relevant information for both the professions and trades within the construction community. Most of all, it suggests a different approach to marketing, one which takes fullest advantage of your strengths rather than standard assumptions about what should work, and what won’t succeed.
You’ll discover things you can do today to enhance your profitability, focusing on building trust, repeat and referral business, while avoiding waste and expensive strategies that fail to deliver profitable results for your business. Satisfaction guaranteed, 100 per cent — if you don’t find value in this book, return it for a complete refund. (However, reading the reader reviews, you’ll likely treasure it, instead.)
Note: This book has been updated in January, 2015. The core content remains the same as the original version, but links and other factual corrections have been updated. If you have purchased the original copy and would like the most recent version, please email firstname.lastname@example.org with proof of purchase and we'll send you a free updated version.