ITVT is pleased to present an audio recording of the TVOT NYC 2019 opening session, “The ROI of UX.” Here’s the description of the session from the show brochure:
Making sure that your UX can bring value to your organization can often be a challenging thing to quantify. If viewers are gravitating to both mobile and connected-TV viewing, are there design principals which will work for both mediums? How do we measure design choices? Is there a formula to demonstrate how UX brings value to customers and will contribute to your bottom line? This session will bring together a panel of UI/UX experts to address these and other questions. Panelists include:
Nadine Krefetz, Contributing Editor, Streaming Media Magazine
Max Heiderscheid, VP, North America, UI Centric
Shawn Johnson, Group Vice President of Product & Design, Discovery
Nathan McGowan, VP of Product, Tribune Publishing Company
Devra Prywes, Chief Product Officer, Applicaster
You've purchased this product
See it in your libraryView in Library
We charged your card and sent you a receipt
You'll need an account to access this in our app. Please create a password to continue.
Download from the App Store or text yourself a link to the app
Good news! Since you already have a Gumroad account, it's also been added to your library.