The ultimate guide to HTML email design and development. Learn how to code robust, responsive, and interactive email campaigns that subscribers devour.
Whether you're a web designer, marketer, or the company code monkey, designing and building an HTML email campaign can be terrifying. There are seemingly countless things that can go wrong, resulting in subscribers who are bored, frustrated, and ready to unsubscribe. It's a tough gig.
It doesn't have to be.
The Better Email on Design is a complete guide to the intricacies of coding HTML email campaigns. It unravels the mysteries of email development and allows you to focus less on code and more on producing great content that keeps your subscribers happy.
- Why email?
- Basic Email Development Tools
- The Building Blocks of Email
- Typography in Email
- Taking People Places
- Images in Email
- Understanding Mobile
- Responsive Email Design
- Different Layout Approaches
- Animation, Effects, and Interactivity
- Different Development Workflows
- Troubleshooting Emails
- Questioning Best Practices
You'll get 225 pages of in-depth instruction on all things HTML email design and development.