Edit product

    Is this your street address?

    Card

    ···· ···· ···· 4242
    Test card

    05/18

    Card

    Use a different card?

    Card

    pp paypal

    or pay with

    We do not keep any of your sensitive credit card information on file with us unless you ask us to after this purchase is complete.

    or pay with

    Please confirm your location:
    Your card will be charged .

    Thank you!

      Gumroad Library

      Download from the App Store or text yourself a link to the app

      $5

      Manage Ecommerce With Doubleclick Search Assessment Answers

      This certification is deprecated, Google remove and add others.


      Manage Ecommerce With Doubleclick Search Assessment Answers

      https://www.certificationanswers.com/en/manage-ecommerce-with-doubleclick-search-assessment-answers-academy-of-ads/


      The language of the answers are in English.


      Some Questions & Answers:

      Your client is a hotel chain that wants to easily generate search ads based on their available inventory of hotel rooms at their more than 500 locations.

      What type of campaign is best suited to their needs?

      Inventory campaign

      Adaptive Shopping campaign

      AdWords campaign

      Native Shopping campaign

      Your client is preparing to create a new inventory campaign.

      What is the first thing he has to do?

      Create an inventory plan

      Apply formulas to the templates

      Choose a name for his template

      Create a template

      Amanda is running an inventory campaign for her client, a large car dealership. Due to unexpected demand, they’ve run out of a popular car model, and Amanda needs to pause the ads for this particular model.

      How does she accomplish this?

      Pause the entire ad campaign, as an ad cannot be individually paused

      Include logic that pauses ads when the number of cars drops below a certain threshold

      Locate the ad and pause it manually

      Delete the car model from the product feed

      You’re building an adaptive Shopping campaign for your client, a retailer of designer shoes. What attribute is required for a product data feed?

      Size type to identify what sizing system you are using

      Shortened product title that better fits an ad headline

      More than one product image to give potential customers a better view of the product

      Product ID that uniquely identifies the item

      You’re setting up a campaign to offer free shipping for all products over $25.

      How can you make sure the text “Free Shipping” is automatically generated for ads for all products over $25?

      You would apply specific settings to your template to establish how your data is converted into entities.

      You would create a multiplier that would be applied to your campaign template.

      You would use a formula to create a dynamic filter at the ad and ad group level to only display products over $25 with “Free Shipping” appended.

      You would add the text to each campaign after it’s generated.

      Michelle is working with a client that needs to submit her feed through the DoubleClick Search support team.

      Why does she need to submit a sample feed two weeks before she wants it to go live?

      She wants the support team to have time to provide her with an implementation timeline.

      A sample feed needs to be submitted two weeks early so the support team can approve the field attributes.

      The support team needs to add the feed to their FTP server.

      The support team needs time to make changes to her feed prior to implementation.

      You’re a marketing specialist at a large retailer, and you’re looking to create an adaptive Shopping campaign based on your inventory of available shoes.

      What is the first thing you have to do to get the process started?

      Set up a feed in Merchant Center

      Contact the DoubleClick Search support team

      Create a feed of product data

      Create a text ad

      Using DoubleClick Search to create a campaign with a product feed means you’ll need to input what kind of information?

      The precise ad groups you require to optimize your campaign

      Specific ad copy for each of your ads

      Relevant keywords for search queries you want your ads to appear in

      Up-to-date product data

      Denise is running an inventory campaign and wants to make sure her top products are eligible to show.

      How does she set up her report to get this information?

      She will add an “Inventory management enabled” column.

      She will sort the data by highest clicks or conversions and view the product status columns.

      She will set up her report to track product sales based on style.

      She will add an “Inventory template” column to her report.

      You want to create an adaptive Shopping campaign advertising your new line of swimsuits. What do you need to do?

      Create a feed that filters for product code

      Set up your ads so DoubleClick Search will automatically subdivide your product groups by product type

      Create a single campaign for swimsuits

      Set up your ads so DoubleClick Search will automatically subdivide your product groups by keyword

      You just launched a campaign to advertise a new line of purses. You really want to know the revenue generated by these specific products in the inventory feed.

      What do you need to do to generate this report?

      Set up your feed so it filters out all other products

      Create a separate feed for the line of purses and then generate a report on that specific feed

      Make sure Floodlight transaction tags are set up

      Change your account settings in DoubleClick Search

      Mark is creating an adaptive Shopping campaign for his client who owns a cycle shop. He wants to use feeds to create advertisements for the numerous products his client sells.

      How can he make sure he gains more bid control and coverage?

      By adding his client's key products to the "Everything else" group

      By setting up his feed to group all new products into one category

      By choosing to let his product group automatically subdivide

      By clustering similarly performing products together into relational groups

      Providing correctly spelled product titles and brand names help DoubleClick Search produce what for your campaign?

      Item titles that fit ad headlines

      Landing pages that match information in your product feed

      Optimal landing pages for your target countries and languages

      Relevant keywords


      More info of other products in:

      http://www.certificationanswers.com/en/exams-answers-2/

      Sorry, this item is not available in your location.
      Sold out, please go back and pick another option.
      This product is not currently for sale.
      • Size 89.5 KB
      • Length 5 pages

      Purchasing Manage Ecommerce With Doubleclick Search Assessment Answers...

      Card

      ···· ···· ···· 4242
      Test card

      05/18

      Card

      Use a different card?

      Card

      pp paypal

      or pay with

      We do not keep any of your sensitive credit card information on file with us unless you ask us to after this purchase is complete.

      or pay with

      Please confirm your location:
      Your card will be charged US$5.

      Your rental will be available for 30 days. Once started, you’ll have 72 hours to watch it as much as you’d like!

      Thank you!

        Gumroad Library

        Download from the App Store or text yourself a link to the app

        Good news! Since you already have a Gumroad account, it's also been added to your library.