Strategic Marketing Puts You in Control of Your Business
Where Do I Start?
Marketing Tactics change year to year, month to month and sometimes even day to day. But did you ever notice that there are some principles that NEVER change? The evergreen stuff...it's the same regardless of what you and I do.
Whether you are deciding on how you’re going to do SEO to get more traffic or how you’re going to use coupons and discounts, these core principles will give you the tools you need to know exactly what to do and WHY you’re doing it.
Think of what it would be like to look at a new business trend and instantly know where it fits into your business, how to take advantage of it…or if it’s even worth your time. Once you understand the fundamentals of marketing strategy, you can apply them to any and everything you do in business.
This course takes you through all of the aspects of marketing, from selling propositions and list building to affiliate marketing.
This course will explore the key core elements of a marketing strategy. Strategy is more than a particular channel or an avenue (i.e. internet marketing or mobile marketing).These elements work together in a system and in some ways will overlap each other in their effect.
Each one can make a business’ or individual’s effort in a channel more profitable. Because these elements can be woven into a business of any kind, the course will refer to “the business” or “the company.”
The course comes with a mind map, a playbook and a checklist to help you with staying on track.
**You Will Uncover Lessons On:
- How to Develop a Unique Selling Proposition
- Implementing Business Growth Engines
- Building Vertical and Horizontal Profit Funnels
- Ways to Build Your List
- Tracking Your Progress
- Doing Joint Ventures
- Using Traditional Media
- Doing Charitable Marketing
- Developing a Public Relations Plan
- Using Direct Response and Direct Marketing Principles
- Using Internet Based Methods
- How to Automate Your Processes
**Your Course System Includes:
The Strategic Coach Marketing System PowerPoint (68 Slides)
The Strategic Coach Marketing Action Checklist - This checklist covers the key core elements of strategic marketing.
The Strategic Coach Marketing Mindmap - This is a Road Map of the Main Points of the Course (14 Pages)