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      Video in Campaign Manager Assessment Answers

      Video in Campaign Manager Assessment Answers

      https://www.certificationanswers.com/en/video-in-doubleclick-campaign-manager-assessment-answers/


      The old name of this certification is Video In Doubleclick Campaign Manager Assessment


      The language of the answers are in English.


      Some Questions:

      What information is packaged in a Video Ad Serving Template (VAST) tag?

      Rich media for in-app environments

      Video serving files, companions, and tracking pixels

      Display image files, javascript video player

      Dynamic banners

      Your campaign uses geographic targeting.

      How do you ensure your ad always has an eligible ad to serve on mobile devices?

      Use the VAST Suite Inspector

      Verify your publisher’s mobile requirements

      Activate the default ad

      Never include companion creatives

      You’re trafficking to two different publishers. One publisher does not accept .mov files.

      What do you do?

      Manually create VAST tags for the publisher that does not accept them

      Turn off “Control transcodes from the placement”

      Turn off .mov transcodes on the placement level for that publisher

      Create two separate campaigns

      Whose video specifications are the most important for advertisers to follow?

      Publishers

      Creative agencies

      None

      Google

      What quality of video should you upload to Campaign Manager so it transcodes it into as many sizes as possible?

      The smallest file possible

      A good balance of quality and file size

      The highest quality possible

      Optimized for mobile devices

      Samir is using Campaign Manager to run video ads for his agency’s clients. His clients want to run new creative.

      How will Samir execute this request?

      Create a new in-stream placement for the new creative

      Swap in new creative and the VAST tags will update dynamically

      Tell the client creative swaps are not supported

      Swap in new creative and re-send VAST tags to publisher

      Your client is comparing the music in two video creatives and wants to know how many times viewers muted their audio.

      In what category can you find this metric in Report Builder?

      Media cost

      Rich media

      In-stream video

      In-banner video

      What type of video ad would an advertiser use to target users who are watching streaming video content?

      A creative application program interface (API) that lets an advertiser build rich media ads

      Hannah’s video ad is not rendering properly in her publisher’s video player.

      What should Hannah do to troubleshoot the problem?

      Avoid using cookie-based targeting, particularly in desktop environments

      Re-upload her creatives

      Test her VAST tag with the VAST Suite Inspector

      Nothing, as VAST tags are updated dynamically

      When trafficking your campaign in Campaign Manager, what action do you complete first?

      Upload creatives

      Create placements for each publisher

      Activate placements

      Export VAST tags

      You want to know how many viewers watched your entire 20-second ad.

      Which metric do you reference?

      Video Completes

      Companion Impressions

      Video Plays

      Video First Quartile Completions


      More info about this certificaiton:

      academy.exceedlms.com/student/path/1216


      More info of other products in:

      http://www.certificationanswers.com/en/exams-answers-2/

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