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      Woorank Certification Exam Answers 2019 PDF

      Woorank Certification Exam Answers 2019 PDF

      https://www.certificationanswers.com/en/category/woorank/


      The study guide contains all Woorank certification exam questions and answers.

      To get your Woorank certificate you have to start a free Woorank trial account and pass the certification exam. The certification test contains 44 questions and you have only 15 minutes for answers. Also, you have to wait 7 days if you fail the exam or time runs out. 


      Some questions:

      What Type Of Tool Would Be Best For Tracking How Users Are Engaging With Your Web Pages?

      Page crawling tool

      Heatmap tool

      HTML parsing tool

      Screencast tool

      Which of the following error codes is used when the requested resource has been permanently removed?

      406

      410

      400

      404

      An XML Sitemap can be tested & submitted to Google using Google Search Console.

      True

      False

      Why Should The Alt Attribute Be Included When Adding Images?

      To provide search engines with details of images

      To allow details of images to be picked up by screenreaders

      To prevent other websites from using images without concent

      To show alternative images in a series of similar images

      Google Analytics is capable of tracking user activity on any digitally connected device.

      TRUE

      FALSE

      A deep link is:

      A link with formatted anchor text (bold, italic)

      A link to a webpage that is not the homepage

      A homepage link to an external high authority source

      A link to a third party site

      Which of the following is required based on Google’s recommendations for a mobile-friendly website?

      Google Voice intergration

      Mobile Viewport

      Mobile App

      Contact number

      Pages created automatically from searches carried out on your website provide a good method for building user generated content to target new keywords.

      FALSE

      TRUE

      In PPC the advertiser pays for:

      Clicks on their ads

      Impression on their ads

      Brand visibility

      The link juice acquired from the link

      1% CTR means that for every 100 impressions there are 10 clicks

      True

      False

      Google Analytics tracking code should be inserted:

      Just before the closing 'head' tag

      Just after the opening 'head' tag

      Just before the closing 'body' tag

      Just after the opening 'body' tag

      What is NOT a benefit of local SEO?

      Your listing appearing in Google Shopping results

      Your listing appearing higher in the results for related searches from users searching in your target location

      Your listing appearing in Google Maps

      Your listing appearing in the local pack results

      In Google Analytics, the value (not set) appears for the selected dimension when no source filters have been applied to the Property View.

      True

      False

      Which of the following is the most important for on-page SEO?

      Alt attribute

      H1 tag

      Keywords tag

      Title tag

      Which of the following tools is not used for backlink analysis?

      Google Analytics

      Google Search Console

      Majestic

      ahrefs

      Which of the following redirects should be used when perminantly redirecting the location of one URL to another?

      302

      303

      307

      301

      Which of the following is against Google's Guidelines?

      Paying for links that include the nofollow tag

      Adding links from directories

      Paying for links to benefit from link juice

      Addind links to other sites that pass link juice

      Evergreen content has a short shelf life, like a news article.

      False

      True

      In Digital Marketing, what does UX stand for?

      Universal Experience

      User Extension

      Unidentified Extract

      User Experience

      The alt attribute is:

      A Meta tag that highlights an alternate page

      A Meta tag used to specify the anchor text

      An image attribute that describes the image

      The alternate name for the meta title

      Google Search Console’s ‘Search Analytics’ allows users to track and filter Clicks, Impressions, CTR & Positions, using data from the last 16 months.

      True

      False

      Which of the following tools can be used to identify mobile optimization issues?

      Google Mobile-Friendly Test

      Google Play

      Google Mobile Console

      Google's Dynamic Serving Tool

      Which of the following characters should be used to separate words in URLs?

      Colon

      Underscore

      Pipe

      Hyphen

      Which of the following redirects has the 'See Other' response?

      301

      303

      307

      302

      Anchor text is the name given to the snippet of content used to promote pages in the search results.

      True

      False

      The meta description can help to:

      Add comments to the HTML

      Increase Click-Through-Rate

      Improve rankings

      Describe an image

      An XML Sitemap is:

      A text file used to instruct robots which pages they can crawl and index

      A webpage that provides the hierarchy of all pages with links help users navigate a website

      A file used to associate the Search console account with a domain

      A file that lists all of your web pages along with details of how often they are updated

      Which of the following animals is associated with Google's algorithm used to target sites with large amounts of thin content?

      Hummingbird

      Penguin

      Pigeon

      Panda

      In email marketing, the abbreviation UCE stands for:

      Unwanted commercial email

      Unsolicited commercial email

      Unsolicited communication via email

      Uncommon communication email

      CTR is calculated by the below formula:

      clicks/impressions

      (clicks/impressions)*10

      (clicks*impressions)/10

      (clicks*impressions)/100

      The sample size in Google Analytics can be adjusted by:

      Adjusting a control in the reporting interface

      All of these actions will adjust the sample size

      Adding an instruction to the robots.txt file

      Using the ‘Filters’ settings

      How can a user track activity from their own internal search on their websites?

      Using a Heat Map tool

      Setting up 'Site Search' in Google Analytics

      Setting up 'Site Search' in Google Search Console

      This is not possible

      If no title tag and/or meta description is specified for webpage, Google will generate one automatically using the content on the page.

      True

      False

      When the URL of a page is changed, it's usually best practice to:

      Add a 301 redirect to the new location and update inbound links

      Do nothing Google will find the new page and remove the old page from its index

      Add a 302 redirect to the new location and update inbound links

      Remove the old URL from the CMS then fetch the new page as Google

      How do you check Google's cache of a page?

      Navigating to the page from Google Search

      Using the cache: search operator

      Checking the HTML of a page

      Using Google Analytics reports

      According to SEO best practice, what is the maximum number of H1 tags a page should have?

      There is no limit - H1 tags are used for formatting purposes

      2

      1

      3

      How might Google make webmasters aware of a manual penalty applied to their website?

      Via their Google Search Console account

      Google never confirms manual penalties

      Via their Google AdWords account

      Via their Google Analytics account

      Flash content is known for being easily indexed by search engines.

      True

      False

      Which of the following can be used to handle duplicate content?

      Parameters

      Canonical tags

      Header tags

      Hashtags

      Which one of the below statements is false?

      Broken links are bad for usability but don't affect SEO

      Broken links send users to nonexisting web pages

      Broken links are bad for usability and reputation

      Broken links have a bad effect on SEO

      How can a company create a forum for dialogue on LinkedIn?

      Post updates to the company status

      Change the company profile regularly

      Use of Groups

      Post comments on competitors' pages

      utm_medium and utm_term are URL parameters that are both required for campaign tracking.

      True

      False

      To be considered mobile-friendly, a website should have:

      A mobile CSS AND a mobile Redirection

      A mobile CSS OR a mobile Redirection

      A mobile redirection

      A mobile CSS

      It is a best practice to block javascript and CSS in the robots.txt file.

      True

      False

      Which of the following tools can be used to extract estimated keyword volumes associated with search terms in Google?

      Google Tag Manager

      Google Trends

      Google Alerts

      Google Keyword Planner

      Which of the following is used to highlight a preferred page, when other versions of the page may also exist?

      Canonical tag

      Follow tag

      Nofollow tag

      Noindex tag

      The meta keywords tag is used by Google as a ranking signal.

      True

      False

      Which of these is NOT a Google recognized search operator?

      cache

      site

      related

      similar

      Which of these is NOT considered as duplicate content:

      Content from another page that is hidden behind an image

      Content published in a printed magazine as well as on a webpage

      Printer-only versions of web pages

      Content within or across domains that completely match, deliberately created to manipulate search engines

      Bounce rate is the percentage of visitors to a site who leave after only viewing a single page.

      True

      False

      The hreflang tag is used to:

      Allow the search engines to detect which language is being used

      Allow Google to offer the auto-translate option to visitors in order to reach new visitors based on the selected languages

      Specify the location on a page to target users in a specific country

      Provide search engines with other versions of a URL to allow them to serve the correct page to their users based on language

      The Google Pigeon update mainly affects:

      Video Search

      Local Search

      Image Search

      International Search

      Backlinks from Social media channels offer a good source of link juice.

      True

      False

      Evergreen content has a short shelf life (such as news articles).

      True

      False

      The ALT attrubute is:

      The alternate name for the meta title

      A Meta tag that highlights an alternate page

      A Meta tag used to specify the anchor text

      Used to describe an image

      Google's 'Search Analytics' allows users to track and filter Clicks, Impressions, Clickthroughrate & Positions, using data from the last 3 months.

      True

      False

      Affiliate marketing is:

      A revenue model where traffic is generated through social media

      A form of CPC that is commonly used by enterprises only

      A revenue model where website owners earn money by sending visitors to a third party website

      A form of PPC commonly used by small businesses


      More info about his certification in:

      experts.woorank.com/en/become-expert


      More info of other products in:

      http://www.certificationanswers.com/en/exams-answers-2/   

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