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The Heidorn Report: Merch Research & Strategy

What is The Heidorn Report?

The Heidorn Report is a monthly subscription for all Merch and Print-on-Demand Sellers. Subscribers receive a Research or Strategy Guide approximately 2-3 times per month. Every guide is jam-packed with tons of research data and strategies that will help you with your everyday work. Primary focus is on the US market because it simply offers the best revenue potential. However, I will also increasingly cover the European markets as well.

Can I cancel my subscription?

Yes, you can cancel your monthly subscription at any time.

How can I reach you?

Via email chris@thetshirtacademy.com.

FREE Sample Report:


What's included in the subscription?

  • 2-3 super detailed Research- or Strategy Guides per month with tons of content (approx. every 14 days)
  • Every new subscriber receives my Merch Listing Guide for FREE
  • Each new guide includes an exclusive set of approximately 15 high-end design elements, which you can use in your own Merch designs.

What's inside the Research- & Strategy Guides?

  • Comprehensive deep dive analysis of selected niches as well as their sub-niches
  • Detailed trend analysis and assessments using professional (and expensive) market data and statistics (e.g. Statista)
  • High-Level assessment of a niche's potential using my personally developed Niche-o-Meter
  • Evaluation of selected search terms and keywords for their market potential (search volume, level of competition)
  • Keyword/Tag Mindmaps that will support you in writing your product listings and other metadata.
  • Frequently used hashtags as well as popular online meeting points of the niches target audience.
  • Popular quotes and designs for each niche.
  • Support in generating new ideas as well as the identification of new, lesser known niches.
  • My Event Radar helps you keep track of the most important and lucrative upcoming events (US, Canada, Great Britain, Germany, Austria, Switzerland).
  • Comprehensive collections of quotes, which can be used for the selected niche, including proven Amazon search volume data.
  • A set of at least 15 exclusive design elements that you can use in your design for POD platforms or your own online shop.
  • Nearly every month you will also receive a Special Strategy Report with techniques and tactics on various different topics.

Special Strategy Report Schedule

Every month you'll receive a special guide on techniques and tactics.

  • NOW – Day 1: Merch + POD Listing Guide
  • Month 2: Drilling Deep into Niches
  • Month 3: A Factory of Inspiration
  • Month 4: Effective Design
  • Month 5: Niche Domination
  • Month 6: Active Price Management
  • Month 7: Scale Like a Pro
  • Month 8: Automation – Unpacking Processes
    • Month 9: Automation – Building Your Army
    • Month 10: Automation – Crowdsourcing
    • Month 11: Automation – Machine-driven Design
    • Month 12: Re-Investing vs. Consuming Your Revenue
    • To be determined: Building Your Own Brand


First sale after only 16 hours?!?



What else should I know?

  • You receive the Merch + POD Listing Guide as a special report for FREE immediately after signing up.
  • You can cancel your subscription at any time. However, if you decide to subscribe again at a later stage, you'll have to start over again with the first edition.

Questions? Need help?

Just send me a message at chris@thetshirtacademy.com.

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The Heidorn Report: Merch Research & Strategy

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