Making the case for change to management is never easy. That is why I have created a short 20 minute presentation that not only helps you as the website manager, but is ideal for showing your management team. It outlines a case for managing websites more effectively. A case for ongoing investment and more agile management.
By showing management this presentation they will:
- Discover that websites cannot be treated as finite projects.
- Understand the benefits of continually evolving your website.
- Be introduced to the concept of the minimal viable project.
- See the need for continual management by empowered leaders.
- Learn how committee management is stifling the web.
- Discover the need for a user focused approach to testing.
In short this video will teach you & your management team how to turn your website from an evil necessity into a key component of your businesses success. A component that generates real return on investment.