Determinants of Food Label Use among Supermarket Shoppers: A Singaporean Perspective

Speaker: by Santosh Vijaykumar, PhD, Research Fellow at Nanyang Technological University's Center of Social Media Innovations for Communities

Learning Objectives

1. State of food labeling in Singapore

2. Role of social norms in influencing food label use

3. Implications of study for food label research from theoretical and practical perspectives