Drip University Presents Drip Email Mastery, a 20-video series on drip marketing
You already know that email is the not-so-secret “secret weapon” for selling ebooks, courses, consulting services, SaaS apps and software. Allow us to rock your email marketing world through this series of 20 short videos.
In this course, Patrick offers these (and many other) game-changing tactics:
- One simple tip to double your conversion rate (video 16)
- When to use broadcast emails (video 20)
- How to know what to teach in an email course (video 2)
- The content ratio sweet spot: education vs. persuasion (video 10)
- How to know if your conversion rate is amazing…or craptastic (video 14)
- The top 3 mistakes people make with onboarding email sequences (video 17)
About Patrick McKenzie
Patrick makes and sells software that improves people’s lives. He’s the author of the Hacking Lifecycle Emails course, he’s built and marketed his own software products and he is a sought-after consultant for businesses ranging from SaaS to multinational organizations. Before that, he was an anti-spam researcher.
In 20 succinct, info-packed videos, Patrick will impart nuggets of wisdom that he’s gleaned from his 10+ years of email marketing experience. These insider tips come from what he’s seen work with real-life companies, agencies and consultants.