You Can Master Email Marketing.
These books will show you how.
You probably know that email marketing can be the lifeblood of your marketing campaigns - but you might not know where to start.
In Drip's email marketing book series, you can unlock the principles that work for multinational corporations and small businesses alike.
Simply put, these books can make you an email marketing rock star.
If you've ever wondered how to increase your deliverability, what kinds of email copy and design convert best, and how to build an insanely-targeted list, these books have the answers.
What You'll Learn...
...These 9 Critical Concepts...
- How to make sure your emails get opened - and the deal with priority inboxes
- How to plan your email campaigns - including the formatting secrets used by the most successful email marketers.
- How to perform A/B testing and analyze the success of your campaigns – and optimize for what works
- How to choose your email sending platform
- When to use a template - and when plain text will serve you better
- The golden rules of how to build your email list (and the truth about purchased lists)
- How to choose your opt-in method (single vs double opt-in)
- Everything you need to know to craft a winning subject line
- How sender score, content reputation and list hygiene can kill your deliverability - and how to fix it
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