On this third episode of the PSP Insider, Chris and Jason teach you how to get local Google Ads clients. Whether you're wanting to launch a freelance career, or you're wanting to grow your agency's local client list, this episode is full of ideas and actionable steps that will help you get local Google Ads clients signed up and paying you monthly.
In this audio podcast episode you will learn how to get more local PPC clients. And specifically, this episode covers:
-Why to go after local PPC clients and how it can give you a competitive advantage.
-Local SEO tips on how to rank locally for searches like "ppc freelancers near me" or "AdWords agencies in New Orleans," etc.
-AdWords campaign tips for running search and remarketing ads locally for your business.
-A step by step break down of the "cold reach out" strategy that Chris and Jason used to get their first client. We tell you exactly how to do it.
-Two books Jason recommends that help you increase your conversion rate on the cold reach out strategy.
-How to understand where you fit in with local marketing agencies and how you can help them.
-A step by step guide on how opportunity and local clients are hiding in plain site on a popular website. Jason gives a step by step guide on how to find local clients who have a need for your services. It's a killer tip, it can launch a career very quickly, and established freelancers and agencies can use it to grow their companies too. And it's so easy too, a can't miss tip!
-Some advice on how the local factor still matters on Upwork.
-How you can set up local training classes to attract clients.
-A special type of local website you should be listed on.
-We end with the upsides of having local clients that you can exploit to your full benefit.
-And we cover the downsides of having local clients and how you can protect yourself from them.
Episode length - 58 minutes 22 seconds