This course will be released on March 1, 2021 - pre-order now to get it in your inbox the minute that it launches!
If you’ve been overruled by a stakeholder because they want a design one way, and you think it should be another way, then this course is for you.
Finding qualitative data to support your designs is easy and cheap to do.
After taking this course, you'll have a new weapon in your arsenal in the fight to improve your customer experience: remote, qualitative user testing.
This short screencast series is perfect for those just starting their UX journey, and for anyone who is passionate about championing the cause of usability. Developers, Product Managers and Marketers, this is for you too - no design experience is required!
We'll take you on a journey, from initial discussions with your stakeholders, through testing your concepts, interpreting the results, and then playing the data back to your team.
Fight for your users - buy this course now!
Format: 60 minutes of easy video lessons, split into 3 chapters:
Chapter 1: Putting together your testing - aligning objectives, preparing test options, recruiting and test launch
Chapter 2: Analysing your data - looking at test results, finding a winning design, and interpreting the reasons why participants chose the winner
Chapter 3: Selling the results - how to introduce stakeholders to the data, key areas to lean on when spruiking the results, and what to do when people still refuse to listen
Free, personal support is included - Hugo is available for questions from all course customers, with a 48-business-hours turnaround. Just reach out :)
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As an aside, I'd love to hear from you about what problems you might be having in your career as a UXer.
If you're just learning about UX, it'd be great to know what the most difficult concepts are and what you're struggling with.
Please reach out to me directly at firstname.lastname@example.org , and hopefully I can help out!
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