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This session will bring together representatives of national and local broadcast news organizations, newspapers, and standalone streaming news services for an in-depth exploration of the role that streaming video will play both in their own coverage of the 2020 election, and in that election in general.
Questions to be addressed by the panelists include: How important a part will streaming video be of their respective organizations' election coverage and why? What challenges are they facing in developing their streaming plans and how are they overcoming them? How do they plan to monetize their coverage--and how significant an opportunity is presented by addressable political advertising and other innovations? How does the streaming-news audience differ from traditional news consumers--does streaming, for example, allow news organizations to reach historically underserved audiences? How--as a result of the new audiences it attracts and other factors--do news reporting and analysis delivered via streaming differ from traditional political coverage? What opportunities does streaming offer to improve coverage and what potential pitfalls? How will streaming coverage of the election tie into social media with all the promise of interactivity, virality--and, of course, misinformation--that the latter offers? Are the various campaigns (currently 25 and counting…) developing their own streaming channels and, if so, what could be the implications of this in a society where people seem to be getting their news filtered through increasingly partisan lenses? And what kind of disruptive role could new video technologies--including deepfakes--play in the 2020 election? Panelists include:
• Phoebe Connelly, Deputy Director of Video, The Washington Post
• Albert Lewitinn, Emmy and 3-Time Peabody Award Winner (Moderator)
• Luis Megid, National Correspondent, Univision
• Brandon Mercer, Senior Director of Product Development, Hearst Bay Area
• Aaron Pero, News Director, KRON-TV
• Nico Pitney, Political Director, NowThis News
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