Lean B2B: Build Products Businesses Want (Business Edition)

Lean B2B for Businesses 🏢

Lean B2B Business Edition is 100% DRM-free and comes with a company-wide license. You can share the material on your company's Dropbox folder, post it on your intranet or email it to your executive team, no problem. 

The package includes 5 paperback copies, high-quality PDF and Epub versions, exercise templates (Money Map, Customer Development Scripts, Jury Map, and more), step-by-step task lists and a 45-Minute follow-up call if your team still has questions after reading the book. 

For a limited time, we'll also include a 20% Discount on the upcoming Find Your Target Market course.

Applying The Lean Startup in B2B is Not Easy.

Finding early adopters, building credibility, reaching decision-makers, building a Minimum Viable Product, marking progress... It's overwhelming.

Lean B2B helps entrepreneurs and innovators focus on the right things each step of the way.

Packed with more than 20 case studies and used by thousands of innovators around the world, Lean B2B consolidates the best thinking around Business-to-Business (B2B) customer development to help you quickly find traction in the enterprise, leaving as little as possible to luck.

The book helps:

• Assess the market potential of opportunities to find the right opportunity for your team
  
• Find early adopters, quickly establish credibility and convince business stakeholders to work with you
  
• Find and prioritize business problems in corporations and identify the stakeholders with the power to influence a purchase decision
  
• Create a minimum viable product and a compelling offer, validate a solution and evaluate whether your team has found product-market fit
  
• Identify and avoid common challenges faced by entrepreneurs and learn ninja techniques to speed up product-market validation
  

⭐⭐⭐⭐⭐ 86% of Readers Rated it 5-Stars ⭐⭐⭐⭐⭐

- Jill Konrath, Author of SNAP SELLING and Selling to Big Companies

- Brian Gladstein, CEO, and Founder, Explorics

- Carmen Gerea, CEO & Co-founder, UsabilityChefs

- AJ, B2B Entrepreneur

- Etienne Thouin, Founder, and CTO, SQLNext Software

- Derick Jose, Co-Founder, Flutura

What's included

• 5 Paperback Copies (Free Shipping Included)
• High-Quality PDF Version
  
• Mobile-Friendly Epub Version
  

• Company-Wide License

• Exercise Templates (Money Map, Customer Development Scripts, Jury Map, and more)

• Step-by-Step Task Lists
  

• 45-Minute Follow-Up Video Chat