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A Microbrewery's Guide to Social Media - GOLD TIER

This series of videos are designed to be the simplest, fastest, and most effective way to learn social media PR and marketing.

So simple in fact, a 6 year old could do it!

Because I’ll be honest, there’s about a million different books, e-books, articles, etc. on social media.

And you certainly can and should learn from them.

But, that takes a lot of time.

This course is your shortcut to learning what you need to know.

Instead of having to painstakingly spend hundreds of hours combing through dozens of different resources, applying what you learn, seeing what works and what doesn’t on your own dime…

You can get all the knowledge I obtained through legitimate thousands of hours of actual, real world application and trial and error.

You can get it all in one place.

With absolutely zero fluff.

Nothing but pure, directly actionable information on the specific social media principles, strategies, and tactics that have put multiple 6-figures in the pockets of the businesses with which I work. Information that, if you actually apply, can undoubtedly do the same (or even more) for you.

From social media plans to scoping the most advantageous platforms to be on to understanding the best types of posts to create, I’ve essentially done the hard work for you.

Now, if you want results like this, will you have to put in the work?

Yes, absolutely.

Nothing happens without action.

This is not a “get rich quick” kind of thing.

This is a “learn the principles of social media so you can go out, do the work, and get rich for sure” kind of thing.

But make no mistake about it:

You're about to build your empire.

More specifically, here's what the course contains:


SECTION 1: THE ENGINE OF A HEALTHY BUSINESS

The absolute essentials you need to know about public relations and marketing

How you can apply those essentials to your brewery TODAY

SECTION 2: YOUR SOCIAL MEDIA CAMPAIGN

Who your target audience really is and how to find them online

How to ensure your brand is as appealing as possible

How to make clear and actionable goals for your business

How to identify the objectives that will help you to reach your goals

How to create an engaging social media presence

How to strategically choose the social media platforms your brewery uses

SECTION 3: FACEBOOK

What you need to know about Facebook to use it the right way

How to set up and use your business account

How to gain followers

How to create popular content customized for Facebook based on its purpose, functionality, and users

Facebook do’s and don’ts

Free tools that will make your life easier

SECTION 4: INSTAGRAM

What you need to know about Instagram to use it the right way

How to set up and use your business account

How to gain followers

How to create popular content customized for Instagram based on its purpose, functionality, and users

Instagram do’s and don’ts

Free tools that will make your life easier

SECTION 5: TWITTER

What you need to know about Twitter to use it the right way

How to set up and use your account

How to gain followers

How to create popular content customized for Twitter based on its purpose, functionality, and users

Twitter do’s and don’ts

Free tools that will make your life easier

SECTION 6: CREATING YOUR SOCIAL MEDIA PLAN

How to create content that will help you to meet your business goals and objectives

How to select the right platforms for your content

An easy way to get ideas for content from others

SECTION 7: EVALUATING YOUR PLAN

What analytics are the most helpful for evaluating your work and where to find them

SECTION 8: FINAL THOUGHTS

The pep talk you need to actually apply the gold in this course. I can’t tell you more, you’ll just need to get in there and find out!

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  • You'll get...
  • 4+ hours of video content$500
  • Bonus content added monthlyFREE
  • Two 1/2 hour video consultation$200
  • 6-month access to monthly live webinar$600
  • Invisible client visit with comprehensive report$1,500
  • Pop-up event at your brewery$4,500
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A Microbrewery's Guide to Social Media - GOLD TIER

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