INSERT COIN is the amazing behind-the-scenes story of one of the greatest video game studios of all time – Midway Games. Led by the “Godfather of Videogames” Eugene Jarvis, the company pioneered the concept of live action gaming, kicks-tarting a new arcade boom and grossing billions of dollars in the process with massive hits like Mortal Kombat and NBA Jam. Through intimate and often hilarious interviews with the people who were there, we witness how a small, tight-knit group of friends deal with next level success and the roller coaster ride that comes with it.
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