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ProgWriter [programmer + writer]

Lessons learned on my path from ordinary developer to writer of multiple programming books—that sell


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Table of Contents

Foreword by Nathan Barry

Introduction

I My Story

  • Humble Beginnings
  • Learning Node.js
  • Mastering a Niche
  • Going Traditional

II ProgWriter

  • Why Write Books
  • Why Write a Programming Book
  • Traditional vs. Self-Publishing
  • The Time Spent Writing
  • The ProgWriter Creative Process

III Writing

  • Researching The Topic
  • Technical Book Categories
  • Testing Your Topics
  • Writing The Manuscript
  • Markdown for The Win
  • Health

IV Publishing

  • Structuring The Book Properly
  • Summarizing Chicago vs. AP Styles
  • My Style: Paragraphs, Lists, Asides
  • Dealing with Source Code and Figures
  • Editing, Design and Finding Help

V Marketing

  • Spread The Word
  • Have a Platform
  • Marketplace vs. Storefront
  • How to Improve Amazon Sales
  • Pricing
  • Packaging and Bundling
  • Up-selling and Cross-selling
  • Launch
  • Things to Avoid

VI Q&A

  • Should I have a dedicated website?
  • Should I prepare a launch plan for my book?
  • How to market to other developers (some of them who think everything should be free)?
  • What tools/programs do people use to write a technical book?
  • How do you go about the editing and

    proof-reading? Do you have a technical editor and a normal editor?

  • Any tips on topics or ideas to write about?
  • How to structure the book?
  • How much to write each day?
  • Any techniques on list building, beyond just blogging?
  • Should I create webinars?
  • What do you use to publish a book on

    Amazon?

VII Successful ProgWriter Survey

Outro

Appendix A: Absolutely Bare Minimum Markdown Cheatsheet
Appendix C: Tools and Services
Appendix C: Traditional Publishers
Appendix D: International Publishers

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