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        SEO tools to increase visibility

        SEO tools to increase visibility

        • Moz Pro Standard (30 days).
        • Ahrefs Standard (14 days).
        • SEMrush Pro (30 days).

        All account will be personally yours and NOT shared with anyone. 

        Pick right to be at the Top of Google. 

        What kind of business are you running right now? Are you sure you have had your market researched properly? If you already have a website or other types of social media for business, you have to make sure that your SEO has been set properly. All kinds of business have been expanded into the internet, and so the competition will get tougher and tougher year. You wouldn't want to have your business lose in the competition just because you don't have good enough SEO tools. You sure have heard a lot about SEO tools, but what are they? Why are they so important and how they can make your business more visible online? Now it’s time to check on most popular SEO tools!

        First of all, you need to know that SEO tools are the software. They could be standalone (should be pre-installed in on your PC) or online (web-based) ones that could help you to appear on the first page of search engines like Google or Bing or Yandex. Search engines have their own algorithm, which decides which content should be listed on top of the others. This is why you have to make your content to fit the “guidelines” they are playing so that people will come and look at your content first rather than the others. You can create contents like articles, videos, or business ads and make your product known to the public. But without proper SEO, your content would never reach the first result page and less likely to be seen by people. 

        At this point, SEO tools will come in handy for those who don't really know about SEO yet. SEO tools could help you to review your content, whether it is worthy enough to appear on the first page of search results or not. Some of the online research tools could also give you suggestions about how to make a proper content. By adjusting your posts to the “what ad how”, you could have far better chance to make your content to the first page. 

        At the times when SEO tools are not so popular, making a worthy content was so hard. But now you have all the means to write SEO-friendly posts that could easily make it to the first page. When your contents become the priority, you can engage your potential customers more quickly. You could add your business details on your website so that people could reach you more quickly. But first of all, SEO is everything before it starts. 

        Even now, the SEO specialists of this field are still using the SEO tools. They are straightforward and handy. You can never expect to conquer something which changes in a very short time, such as trends. You would have spent more times to analyze the market, the public opinions, and so on just to make suitable contents. But that will change pretty shortly after, and next time you make one, you have to do the research once again. SEO tools come in handy for those who struggle in this area. There are also ranges of complexity in SEO tools which will depend on the user’s level of expertise. Starting from novice to complete Pro packages. 

        The small ones would give you the specific or minimum amount of data which is good enough for small business and beginners. But the deeper the knowledge about SEO, the more complex data you will need. Besides, with more data, you would be able to make more precise analysis and make more worthy content to rank your business and earn first page search results. There are also enterprise SEO which will give you more variable of data. They have the best selection of tools, which means the tools combined data could result in particular valuable information.

        So how do they pick the best available SEO tools on the internet and make them into a good use? SEO professionals have their own preference of tools which suit the line of business they are in. Some prefer use the free tools which provide simple data and not that accurate data. But some prefer the premium ones which will provide more detailed broader info on each and every site on the web. But there are also some popular tools between the professionals to make their work easier:

        1. Tool for keywords research

        When it comes to a trend, people would have one or more words to look up on the internet. We would want to use this data as the reference for or contents so that people would get people’s attention. The most popular tools for this category are WordTracker and keyword discovery tool that been around for a while. While keyword discovery is pretty easy to use and could be mastered in short time, WordTracker have more advantages. It has a feature to find user search behavior and this is useful to find out the hot, trending keywords at the moment. You can also use some free tools like Uber Suggest, but remember that the data given will not be as relevant as the others tools paid tools can provide.

        2. Tools for speed test and mobile Mobile-friendliness

        What is the most important point of a website? Of course, its download speed. The download speed of a website determines how fast people could gain access to the website. If it is fast enough, people wouldn't have to wait too long for checking on your business. But if it is taking too long to open your page, people would lose their interest and look for the others, your competitors. You can use Google’s PageSpeed Insights Tool to analyze your URL and test it how fast it loads. After the analysis is complete, it will give you recommendations and what to fix, so that you would be able to improve your SEO rank and be mobile friendly.

        3. Tools for analyzing competitors backlinks

        Backlinks determine how popular your website is. The higher the rank, the more chance you will be featured on the first page of search engines. There are some tools like Ahrefs, Link Research Tools, and SEMRush SEO tool set, which provides you everything you need in this field. The tools could give you insights of your competitor's strategy on their paid search, link building, number of referring domains, organic SEO, and display traffic. The price to have this powerful tool in your hand is about $90 for a month. But you can save a lot, with the deal above. 

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