The Ultimate Social Media Marketing Playbook

If you have ever thought to yourself...

💎  How can I leverage social media to sell my product or service?

💎  How can I build my personal brand using social media…

💎 How can I grow a huge social media following

💎  I only have a limited amount of time, how do I best use it when on social media…

💎 How do I create content for my brand on social media…

Then this guide is for you!

My name is Ish Verduzco and here’s a bit about my background:

✔️  Led Global Social Media Marketing at LinkedIn and grew a social audience from 400k to 1.2M followers

✔️  Currently, the Head of Growth & Marketing at a social + food startup called Crave It.

✔️  Developed Snap’s Diversity Partnerships strategy to increase the company’s reach and improve brand affinity among underrepresented groups

✔️  Grew LinkedIn’s employer brand channels (@LinkedInLife) from 0-10k in 11 months with zero advertising budget

✔️  Organically grew my personal brand’s social channels to 100k followers

✔️  Started an entertainment company with a best friend and used social media to sell out every event that we hosted

✔️  Wrote, published, and marketed my own book which became an Amazon Best Seller.

✔️  The host of my own podcast and achieved 10k downloads

In this playbook, I spill all of my favorite growth hacks and social media marketing secrets that I've been accumulating and refining for years. These strategies and tactics have helped me sell thousands of books, sell out hundreds of venues, and generate millions of impressions for myself and brands that I’ve worked for.

Here’s what’s included in the playbook:

✅ 35-page Easy to Follow Guide

✅ My Social Media Philosophy and How To Implement It In Your Strategy

✅ Channel-by-channel Social Strategies (Instagram, Twitter, LinkedIn, Facebook, Tik Tok)

✅ 7 Proven Growth Hacks for Success

✅ Non-traditional Channels to Consider

✅ 10 Tips For Growing a Loyal Social Following

✅  Social Media Marketing Tools and Resources

✅  7 Proven Engagement Hacks

✅ Case Studies and Examples

✅ My Curated List of Social Media Pros to Connect with Online

✅ A Social Media Marketing Calendar Template

Check out my personal channels to see how I have grown my social media following and drive daily engagement.

Instagram: https://www.instagram.com/ishverduzco/

Twitter: https://twitter.com/ishverduzco

LinkedIn: https://www.linkedin.com/in/ishverduzco/

🚨 Here's a review of this playbook from a marketer with 5+ years of experience: https://twitter.com/jonsaquicili/status/1307793028623589376

"As someone that's been in marketing for five years, it's always good to get a refresher. There are nuggets here that would benefit even the most seasoned marketer." - Jonathan Saquicili

🚨 Here's another review: https://www.linkedin.com/posts/zgroberts_zach-roberts-medium-activity-6713662716034203648-020F

🚨  Here are a few main takeaways from someone who recently purchased: https://twitter.com/mannyy_reyyes/status/1313633965153026050