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    Eric Goldman Follow

    Law professor, Santa Clara University School of Law

    Advertising & Marketing Law Casebook (2012)

    Advertising & Marketing Law Casebook (2012)

    This is a brand-new casebook by Professors Rebecca Tushnet and Eric Goldman. It is the first-ever casebook focused on Advertising Law courses in the law school curriculum. The book PDF runs 870 pages in 16 chapters and is DRM-free. Total download size: ~40MB. See a complete sample chapter for free at http://ssrn.com/abstract=2105713 (Chapter 12: Featuring People in Ads). For more background on this project, see http://blog.ericgoldman.org/archives/2012/07/announcing_a_ne.htm.

    If you have any questions or problems, contact egoldman@gmail.com. If you are a potential professor of this course, email us for a complimentary copy.

    We have provided a letter authorizing printing at copyshops if needed. See http://digitalcommons.law.scu.edu/cgi/viewcontent.cgi?article=1102&context=historical.

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    • You'll get one PDF file.
    • Size 39.3 MB
    • Length 870 pages

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