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Marketing Strategies for Creators


With so many things competing for people's attention these days, how do you go about building an audience and raising interest in your product?

The new era of modern marketing is about the connection economy, it's about trust, it's about awareness, it's about the fact that attention is worth way more than it used to be.

Seth Godin

Marketing has changed, but the tools to do it well are more accessible than ever. To get you started on the right track, we've put together a list of articles on each of the key aspects of modern marketing.

1. Content Marketing

The 10-Step Content Marketing Checklist

17 Copy-and Paste Blog Post Templates

2. Guest blogging

Kissmetrics’ Ultimate Guide to Guest Blogging

How to write an effective guest post for high-traffic bloggers

How to be a polite (and successful) guest blogger

3. Building an email list

Acquiring Customers with Email

How to Use Email to Sell More Products

4. Social Media

The Marketer’s Guide to Twitter

The Marketer’s Guide to Facebook

5. SEO

The Beginners Guide to SEO

SEO Copywriting Made Simple

6. Copywriting

The quick and dirty guide to turning your website into a persuasion powerhouse

7. Launching

Mastering product launches

The 5-step countdown to launching your product

8. Advertising

How to start advertising on Facebook

How to spend your first $100 on Retargeting

9. Analytics

How to set up goals in google analytics

Google analytics campaign tracking